As a small business, you need to make the most of every resource at your disposal. The internet is a powerful tool that can help you level the playing field against larger businesses. Here are 5 essential online tools for every small business:
- A website. In today’s digital age, a website is essential for any business, big or small. It gives you a platform to showcase your products or services, and reach a wider audience.
- Social media. Social media is a great way to connect with your customers and create a community around your brand. It’s also a powerful marketing tool that can help you reach a larger audience.
- 3 . Marketing tools. A small business website can have a logo search engine or a marketing automation tool to help you reach new customers. There are also paid search engines such as Google Ads that can help drive new traffic to your website.
- A domain and hosting. A domain is the name of your website (for example, www. mywebsite .com), and hosting is the space on the internet where your website files are stored. A domain and hosting provider will help you get the names and addresses of these essential pieces of the web.
- A cloud storage service. A cloud storage service such as Google Drive or Microsoft OneDrive allows you to store your files in online storage space. This is useful because it gives you an easy way to access your files from any computer or device that’s connected to the internet. Small business cloud storage can help save money and time by keeping your important company files in one convenient place.